Julia Manoukian

Julia Manoukian is the Senior Content Marketing Manager at CrowdRiff, where she is responsible for strategy, execution and SEO. Every day, she looks forward to the challenge of creating educating and engaging content for travel and tourism brands. Julia has a passion for storytelling, travelling and tech.

  • How to Become a Successful Tour Operator in The Digital Age: 6 Steps

    How to Become a Successful Tour Operator in The Digital Age: 6 Steps

    Whether you specialize in ziplines, adventure parks, rentals, tours or activities, you need a niche—something that will separate you from your competitors.

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  • 15 Essential Resources for Tour and Activity Operators

    15 Essential Resources for Tour and Activity Operators

    Whether you're a day tour operator, or a multi-day adventure travel company, you need your marketing to stand out, attract travelers and speak volumes. Here are 15 essential resources to help you.

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  • Luxury Resort Marketing: 3 Tips to Differentiate Your Property

    Luxury Resort Marketing: 3 Tips to Differentiate Your Property

    How can hotel and resort marketers use visuals to influence guests earlier in the sales funnel?

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  • Improve Your Resort or Hotel Website Conversion Rate with Visuals

    Improve Your Resort or Hotel Website Conversion Rate with Visuals

    What's a good resort or hotel website conversion rate, how do you calculate it, and most importantly, how do you improve it? Explore these 3 innovative visual strategies top brands are using today.

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  • State Tourism Websites Are Booming (Roundup)

    State Tourism Websites Are Booming (Roundup)

    Recent research shows that travelers are visiting state tourism websites more than ever before, according to digital marketing agency TwoSix Digital. Here's what you need to know.

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  • How to Sell Tours Online With Visuals

    How to Sell Tours Online With Visuals

    A strategy focused first on visual marketing—images, video and other multimedia—can help you sell more tours, stand out among the competition and work smarter. And it works.

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  • How Haka Tours Used CrowdRiff to Help Relaunch Their Website

    How Haka Tours Used CrowdRiff to Help Relaunch Their Website

    See how CrowdRiff helped New Zealand Tour Operator Haka Tours lower bounce rates by 45%, increase page views by 75% and get 30% more sessions per user.

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  • 5 Resort & Hotel Video Marketing Ideas to Maximize Engagement

    5 Resort & Hotel Video Marketing Ideas to Maximize Engagement

    Video now makes up more than 80% of search traffic. How can you improve your resort or hotel video marketing strategy to better influence the modern traveler and differentiate your property?

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  • The Future of Tour Operators: 5 Predictions for 2020

    The Future of Tour Operators: 5 Predictions for 2020

    How can you become a successful tour operator in the digital age? These 5 trends will help you adapt to rapidly changing consumer expectations, increase engagement and conversions, and stand out.

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  • Visual Marketing: Definition, Types And Best Practices

    Visual Marketing: Definition, Types And Best Practices

    What is visual marketing, and why are more brands putting this strategy front and centre? Here's everything marketers need to know to help creating more effective and engaging visual content.

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  • Social Media Aggregators: A Marketer's Cheat Sheet

    Social Media Aggregators: A Marketer's Cheat Sheet

    What is a social media aggregator, and why do you need one? What key features should you look for when evaluating solutions? And where can you use the content you curate?

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  • How to Market A Theme Park: 4 Lessons From Disney

    How to Market A Theme Park: 4 Lessons From Disney

    Knowing how to market a theme park is not as effortless as Disney may make it seem. Here are 4 lessons we can learn from them.

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  • Airline Industry Trends: What Marketers Need To Know

    Airline Industry Trends: What Marketers Need To Know

    As a marketer, you need to be aware of these airline industry trends to better inspire, engage and attract and inspire passengers. Do it right, and the sky's the limit.

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  • Hotel Marketing: 10 Strategies to Turn Lookers Into Bookers

    Hotel Marketing: 10 Strategies to Turn Lookers Into Bookers

    We've put together a list of 10 proven hotel marketing strategies to help you stand out, improve brand awareness and increase direct bookings.

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  • The Top Questions Asked By Travel & Tourism Marketers

    The Top Questions Asked By Travel & Tourism Marketers

    We picked the top 50 questions asked by travel and tourism marketers, sourced answers from CrowdRiff marketers and customers, and put them together in one handy guide!

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  • Museum Marketing: Top Trends And Strategies for Success

    Museum Marketing: Top Trends And Strategies for Success

    Museums face a unique challenge in the digital age: how can they adapt their marketing strategy without losing sight of their mission?

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  • What Do The Best Museum Websites Have In Common?

    What Do The Best Museum Websites Have In Common?

    What are the elements of the best museum websites? From CTAs to compelling visuals, here is what digital marketers should know to improve the user experience, conversions and ticket sales today.

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  • User-Generated Content: The Ultimate Guide for Modern Marketers

    User-Generated Content: The Ultimate Guide for Modern Marketers

    User-generated content (or UGC for short) refers to any content that is created and shared by consumers or fans of a brand, about that brand. This includes social media posts, reviews and blog posts.

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  • How To Do Cost-Effective Video Content Marketing

    How To Do Cost-Effective Video Content Marketing

    What is video content marketing? And how are travel and tourism brands achieving better results by using UGC in their video marketing strategy? Browse these examples for inspiration.

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