Destination Marketing Organizations

Stay on top of trends in DMO marketing with our destination marketing resources.

  • How Visit Hendricks County Generated 62,500 Facebook Live Video Views with 105% Action Rate

    How Visit Hendricks County Generated 62,500 Facebook Live Video Views with 105% Action Rate

    In an effort to increase travel to Hendricks County over the holiday season, the DMO used Facebook Live videos to promote local shops as a holiday gift destination, and saw an action rate of 105%.

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  • 8 Examples of DMO Neighbourhood Pages

    8 Examples of DMO Neighbourhood Pages

    As your destination's expert, you know each neighbourhood, as well as what makes them special, but do your visitors? Get inspired by 8 DMOs with informative, beautiful neighbourhood web pages.

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  • How CrowdRiff Can Help You Before You Overhaul Your Website

    How CrowdRiff Can Help You Before You Overhaul Your Website

    Is it worth it to update your website when you know a redesign might be in the works? We say yes! Check out 3 ways CrowdRiff can help you out before you undergo a website redesign.

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  • You Can Now Enrich the Visuals in Your Content Library with Google Locations

    You Can Now Enrich the Visuals in Your Content Library with Google Locations

    Our latest product enhancement allows you to enrich the photos and videos in your library and galleries by adding a Google location to every visual.

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  • Small But Mighty: How VisitGreenvilleSC Reached One Million Uses of Their Hashtag

    Small But Mighty: How VisitGreenvilleSC Reached One Million Uses of Their Hashtag

    How do you build a brand flaunting the uniqueness of a place that was once viewed no differently from the countless other cities it shares a name with?

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  • A Travel Brand’s Guide to Building a Campaign Around Instagram Content

    A Travel Brand’s Guide to Building a Campaign Around Instagram Content

    Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. But what does it actually look like to build a campaign around relevant and...

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  • Keeping Tourism Websites Relevant in 201952:57

    Keeping Tourism Websites Relevant in 2019

    Watch Amrita Gurney explore what tourism brands can do to create engaging web experiences and turn your website into the go-to resource for any visitor in 2019.

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  • What Makes an Appetizing Press Tour? How Choose Chicago Charmed a Toronto Food Writer

    What Makes an Appetizing Press Tour? How Choose Chicago Charmed a Toronto Food Writer

    From one influencer’s point of view, this is what made this particular press tour in Chicago a refreshingly enjoyable experience. Read more ⟶

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  • How Destinations Big and Small Can Gain Traction on Social Media

    How Destinations Big and Small Can Gain Traction on Social Media

    For any modern travel brand, promoting your hashtag and username is an essential part of building brand awareness and discovering rich and relevant content. But people need to know them to use...

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  • 19 Creative Travel & Tourism Marketing Campaigns

    19 Creative Travel & Tourism Marketing Campaigns

    Learn how some of the most creative travel and tourism brands are attracting visitors in our free eBook. Be inspired by 19 of the best campaigns we've seen.

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  • Beyond the Website: Key Channels for Tourism Marketers in 2019

    Beyond the Website: Key Channels for Tourism Marketers in 2019

    Websites are well-known to be the average tourism marketer’s single most important piece of digital content. While it remains the primary endpoint for most customer interactions, it’s no longer...

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  • Top Tourism Marketing Posts of 2018

    Top Tourism Marketing Posts of 2018

    The beginning of a new year signals that it’s time for reflection. At CrowdRiff, we’re proud of the wealth of tourism marketing knowledge that we shared on our blog and in our resource centre in...

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  • 7 Creative Visual Marketing Examples from Texas DMOs

    7 Creative Visual Marketing Examples from Texas DMOs

    Get inspired by some of the most creative marketing from Texas DMOs. See some of the visual marketing campaigns that have wowed us recently in this eBook.

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  • Why Newfoundland and Labrador Tourism’s UGC Campaign Is A Must-Watch For Tourism Marketers

    Why Newfoundland and Labrador Tourism’s UGC Campaign Is A Must-Watch For Tourism Marketers

    In addition to the friendliness of its locals, the province of Newfoundland and Labrador is known for its beautiful green landscapes and the icebergs you can spot off the coast. To help visitors...

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  • How Golden Isles CVB Attracts Tourists in Key Demographics with CrowdRiff and Simpleview

    How Golden Isles CVB Attracts Tourists in Key Demographics with CrowdRiff and Simpleview

    Growing up, Marcie Hunter wanted to share her hometown with the whole world. Fortunately, that’s now her job. As the marketing and communications manager of the Golden Isles Convention and...

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  • 9 Cutting-Edge Visual Marketing Examples from California DMOs

    9 Cutting-Edge Visual Marketing Examples from California DMOs

    Download our eBook and get inspired by some of the most creative travel and tourism marketing from California. Look through a compilation of stunning visual marketing campaigns from California DMOs.

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  • 6 New Places to Use Social Photos and Videos in Your Destination Marketing

    6 New Places to Use Social Photos and Videos in Your Destination Marketing

    Social media is the perfect spot to showcase visual UGC (user-generated content) , but it’s not your only option! Sure, visual UGC works amazingly well on Instagram and your website, but there are...

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  • Keeping Tourism Websites Relevant in 2019

    Keeping Tourism Websites Relevant in 2019

    Take a look into what tourism brands can do to create engaging web experiences that'll turn their websites into the go-to resource for any visitor in 2019.

    Read eBook
  • A Guide to UGC for European Tourism Brands

    A Guide to UGC for European Tourism Brands

    Read a collection of stories from leading DMOs in Europe and around the world who are tapping into user-generated content.

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  • The Tennessee Department of Tourist Development Launches First UGC Collaboration Network of Its Kind

    The Tennessee Department of Tourist Development Launches First UGC Collaboration Network of Its Kind

    DMOs across the state of Tennessee realize the power of using user-generated content (UGC) in their marketing to inspire travelers to visit the state. One of the best things about UGC is that...

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