User-Generated Content

What is UGC and why should you use it? Explore ways to leverage user-generated content in your marketing.

  • How CrowdRiff Can Help You Before You Overhaul Your Website

    How CrowdRiff Can Help You Before You Overhaul Your Website

    Is it worth it to update your website when you know a redesign might be in the works? We say yes! Check out 3 ways CrowdRiff can help you out before you undergo a website redesign.

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  • You Can Now Enrich the Visuals in Your Content Library with Google Locations

    You Can Now Enrich the Visuals in Your Content Library with Google Locations

    Our latest product enhancement allows you to enrich the photos and videos in your library and galleries by adding a Google location to every visual.

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  • How Resorts and Hotels can Harvest More UGC

    How Resorts and Hotels can Harvest More UGC

    UGC can be a game changer for your resort or hotel. But where does it come from, and how can you increase the flow of content, even during low season? Read CrowdRiff’s 5 handy tips on fostering UGC!

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  • The Complete Guide To UGC For Amusement Parks

    The Complete Guide To UGC For Amusement Parks

    Every day, visitors to amusement parks share photos and videos that showcase how much fun they're having. Read tactical ways you can make use of this user-generated content in your marketing.

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  • The Complete Guide to UGC for Resorts & Hotels

    The Complete Guide to UGC for Resorts & Hotels

    Every day, resort and hotel guests create and share countless photos and videos on social media. Discover tactical ways to incorporate this visual user-generated content in your marketing efforts.

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  • How CrowdRiff Helps You Diversify Your Marketing Visuals

    How CrowdRiff Helps You Diversify Your Marketing Visuals

    Diverse and engaging visuals are an essential part of ensuring your marketing is effective, inclusive, and targeted. Here are 3 ways CrowdRiff can help you with that.

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  • Requesting Rights to @Mentioned Instagram Content is Now Faster Than Ever

    Requesting Rights to @Mentioned Instagram Content is Now Faster Than Ever

    It's now faster and easier for travel brands to request the rights to @mentioned Instagram content with CrowdRiff's latest enhancement to the rights management process.

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  • 5 Ways to Foster More UGC at your Amusement Park

    5 Ways to Foster More UGC at your Amusement Park

    Repurposed visuals and social proof from visitors are your most powerful marketing assets. But how do you get amusement park visitors to post more photos to give you that amazing visual content?

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  • Get the Complete Guide to UGC for Amusement Parks

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  • Small But Mighty: How VisitGreenvilleSC Reached One Million Uses of Their Hashtag

    Small But Mighty: How VisitGreenvilleSC Reached One Million Uses of Their Hashtag

    How do you build a brand flaunting the uniqueness of a place that was once viewed no differently from the countless other cities it shares a name with?

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  • A Travel Brand’s Guide to Building a Campaign Around Instagram Content

    A Travel Brand’s Guide to Building a Campaign Around Instagram Content

    Now more than ever, user-generated content is taking center stage in successful travel and tourism marketing campaigns. But what does it actually look like to build a campaign around relevant and...

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  • See how CrowdRiff can make your marketing more persuasive

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  • What Makes an Appetizing Press Tour? How Choose Chicago Charmed a Toronto Food Writer

    What Makes an Appetizing Press Tour? How Choose Chicago Charmed a Toronto Food Writer

    From one influencer’s point of view, this is what made this particular press tour in Chicago a refreshingly enjoyable experience. Read more ⟶

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  • 11 Creative Digital Museum Campaigns

    11 Creative Digital Museum Campaigns

    Explores what museums are doing to create original and engaging digital experiences that attract and retain visitors.

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  • Why Newfoundland and Labrador Tourism’s UGC Campaign Is A Must-Watch For Tourism Marketers

    Why Newfoundland and Labrador Tourism’s UGC Campaign Is A Must-Watch For Tourism Marketers

    In addition to the friendliness of its locals, the province of Newfoundland and Labrador is known for its beautiful green landscapes and the icebergs you can spot off the coast. To help visitors...

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  • How Golden Isles CVB Attracts Tourists in Key Demographics with CrowdRiff and Simpleview

    How Golden Isles CVB Attracts Tourists in Key Demographics with CrowdRiff and Simpleview

    Growing up, Marcie Hunter wanted to share her hometown with the whole world. Fortunately, that’s now her job. As the marketing and communications manager of the Golden Isles Convention and...

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  • 6 New Places to Use Social Photos and Videos in Your Destination Marketing

    6 New Places to Use Social Photos and Videos in Your Destination Marketing

    Social media is the perfect spot to showcase visual UGC (user-generated content) , but it’s not your only option! Sure, visual UGC works amazingly well on Instagram and your website, but there are...

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  • Keeping Tourism Websites Relevant in 2019

    Keeping Tourism Websites Relevant in 2019

    Take a look into what tourism brands can do to create engaging web experiences that'll turn their websites into the go-to resource for any visitor in 2019.

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  • How Amusement Parks Can Get Rights to User-Generated Content

    How Amusement Parks Can Get Rights to User-Generated Content

    Aside from the park’s attractions – rides, games, shows and the like, there are few things amusement park visitors love more than sharing their experiences on social media. Whether it’s a Facebook...

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  • How Museums Can Get Rights to User-Generated Content

    How Museums Can Get Rights to User-Generated Content

    Every day, museum visitors are capturing and sharing photos and videos that showcase their experiences at your museum. Whether they’re sharing their personal connection to a piece, creating a...

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  • How to Easily Find On-Brand User-Generated Content from Social Media with CrowdRiff

    How to Easily Find On-Brand User-Generated Content from Social Media with CrowdRiff

    On Instagram alone, there are 95 million posts a day. For the modern tourism marketer, needless to say, it can be a major challenge trying to sift through the noise to find all the travel UGC you...

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  • Get the Complete Guide to UGC for Resorts & Hotels

    Download now
  • A Guide to UGC for European Tourism Brands

    A Guide to UGC for European Tourism Brands

    Read a collection of stories from leading DMOs in Europe and around the world who are tapping into user-generated content.

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