CrowdRiff Blog

Welcome to the CrowdRiff blog! Read on for ideas, inspiration and updates from the CrowdRiff team.

  • We Analyzed 1663 Facebook Ad Examples. Here's What We Found.

    We Analyzed 1663 Facebook Ad Examples. Here's What We Found.

    We analyzed more than 1600 Facebook ad examples by State Destination Marketing Organizations (DMOs), Tour Operators, and Resorts and Hotels. Here's a handful of the most significant findings.

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  • Why Destination Gold Coast Chose CrowdRiff As Their Visual Marketing Platform

    Why Destination Gold Coast Chose CrowdRiff As Their Visual Marketing Platform

    In this post, Destination Gold Coast talks about how CrowdRiff helps them get the rights to UGC and how they use that content in their marketing to encourage return visits.

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  • 18 Essential Resort and Hotel News Resources

    18 Essential Resort and Hotel News Resources

    We put together this list of resort and hotel news resources—online publications, email newsletters, blogs and more—to help you stay ahead of the curve and keep improving your knowledge and skills.

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  • 10 Strategies You Need In Your Theme Park Marketing Plan

    10 Strategies You Need In Your Theme Park Marketing Plan

    There are several simple ways to make sure your theme park marketing strategy stands out and attracts more visitors, from adding more visuals to making your website easier to navigate.

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  • 1000+ Examples of Facebook Ads from Travel & Tourism Brands

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  • How Explore Bothell Used CrowdRiff to Redesign Their Award-Winning Website

    How Explore Bothell Used CrowdRiff to Redesign Their Award-Winning Website

    See how DMO Explore Bothell used CrowdRiff to help redesign their website and increase average session duration by 91%, organic sessions by 37%, and new users by 30%.

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  • Beyond Brand Advocacy: How Visit Frisco Uses UGC to Promote Its City

    Beyond Brand Advocacy: How Visit Frisco Uses UGC to Promote Its City

    From influencer marketing to connecting with partners and promoting local area attractions, here are some of the ways we have found success with CrowdRiff and UGC.

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  • 3 Steps to Improve Your Paid Ad Conversions with UGC & CrowdRiff

    3 Steps to Improve Your Paid Ad Conversions with UGC & CrowdRiff

    As a travel marketer, how do you get your digital ads to stand out and ultimately drive clicks and conversions? Check out our 3 steps on how to use UGC in your ads to help improve conversions.

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  • More DMOs Invest In Social Media Marketing (Roundup)

    More DMOs Invest In Social Media Marketing (Roundup)

    More DMOs are investing in social media marketing, especially on Facebook and Instagram. User-generated content, in particular, provides them with a significant ROI.

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  • Destination Marketing: 5 Organizations Leading The Way

    Destination Marketing: 5 Organizations Leading The Way

    From diverting large crowds to increasing visitor numbers, here are 5 examples of how forward-thinking destination marketing organizations overcome their challenges (and how you can too!).

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  • What Marketers Need to Know About Instagram's Explore Ads

    What Marketers Need to Know About Instagram's Explore Ads

    Instagram recently announced they would monetize the Explore section of the app. As a marketer, here's what you need to know.

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  • From Offline to Digital: 3 Considerations for DMO Budgets This Year

    From Offline to Digital: 3 Considerations for DMO Budgets This Year

    Many DMOs are shifting budgets away from offline advertising to focus on digital. Here's what you need to know to arm yourself for success and defend your decisions in the upcoming DMO budget season.

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  • How CrowdRiff’s Analytics Help Travel & Tourism Brands Improve Their Marketing

    How CrowdRiff’s Analytics Help Travel & Tourism Brands Improve Their Marketing

    Strong analytics and performance metrics are key to any successful visual marketing strategy. Here are a few of the ways CrowdRiff's analytics help you make data-driven decisions about your visuals.

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  • How Hotel Angeleno Uses UGC to Promote Local Area Attractions

    How Hotel Angeleno Uses UGC to Promote Local Area Attractions

    As the marketing manager for a 209-room, fully independent and self-managed hotel in the heart of Los Angeles, promoting and marketing our property is both a challenge and a prime opportunity.

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  • How Do I Measure the Success of User Generated Content (UGC)?

    How Do I Measure the Success of User Generated Content (UGC)?

    Plenty of travel & tourism brands take advantage of user-generated content, but market leaders optimize the value of these assets by closely monitoring metrics and promoting the most effective ones.

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  • Reach Travelers Wherever They Are With CrowdRiff's Multilingual Galleries & CTAs

    Reach Travelers Wherever They Are With CrowdRiff's Multilingual Galleries & CTAs

    CrowdRiff's improved multilingual gallery and CTA workflow makes it easier to target different travelers with CTAs in their language. Check out how we've made CTAs easier to use and even more useful.

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  • CrowdRiff Named a Skift Top Travel Startup to Watch for 2019

    CrowdRiff Named a Skift Top Travel Startup to Watch for 2019

    CrowdRiff, an AI-powered visual content marketing platform for travel brands, was selected as a Skift Top Travel Startup to Watch for 2019

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  • How Tour Operators Can Use UGC In Their Marketing Strategy

    How Tour Operators Can Use UGC In Their Marketing Strategy

    When it comes to your tour operator marketing, UGC is a powerful way to stand out, attract potential travelers and increase bookings. Explore these 5 innovative ways to use UGC both online and off.

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  • How to Become a Successful Tour Operator in The Digital Age: 6 Steps

    How to Become a Successful Tour Operator in The Digital Age: 6 Steps

    Whether you specialize in ziplines, adventure parks, rentals, tours or activities, you need a niche—something that will separate you from your competitors.

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  • How Resorts & Hotels Can Get Rights to UGC with CrowdRiff

    How Resorts & Hotels Can Get Rights to UGC with CrowdRiff

    Every day, resort and hotel guests are capturing and sharing authentic visuals of their experience. But how can brands actually get the rights to use these photos in their marketing?

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  • 15 Essential Resources for Tour and Activity Operators

    15 Essential Resources for Tour and Activity Operators

    Whether you're a day tour operator, or a multi-day adventure travel company, you need your marketing to stand out, attract travelers and speak volumes. Here are 15 essential resources to help you.

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